𝑫𝒊𝒈𝒊𝒕𝒂𝒍 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝑺𝒑𝒆𝒄𝒊𝒂𝒍𝒊𝒔𝒕
𝑫𝒊𝒈𝒊𝒕𝒂𝒍 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝑺𝒑𝒆𝒄𝒊𝒂𝒍𝒊𝒔𝒕:
Responsible for maintaining UI/UX of the e-commerce channel, and supporting the execution of digital marketing activities to ensure they achieve optimum results.
Tasks include managing SEO, product content enrichment, running digital campaigns, monitoring and adjusting marketing campaigns so they run smoothly and reach the intended goals.
𝐊𝐞𝐲 𝐑𝐨𝐥𝐞𝐬 𝐚𝐧𝐝 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬:
• Search Engine Optimization
• Search Engine Marketing (Google Ads)
• Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Developing and monitoring campaign budgets.
• Preparing and analyzing various reports in reference to marketing campaigns.
• Coordinating with Google and other SEO/SEM outlets to investigate impact of digital marketing activities.
• Identifying the latest trends and technologies affecting our industry, and propose plans to follow highest impact trends.
• Evaluating important metrics that affect our website traffic, service quotas, and target audience, and follow up with recommendations to the Retail Director.
• Working with the marketing team to brainstorm new and innovative growth strategies.
• Perform other duties related to the job as assigned by the Retail Director.
𝐉𝐨𝐛 𝐑𝐞𝐪𝐮𝐢𝐫𝐞𝐦𝐞𝐧𝐭𝐬:
• Bachelor’s degree in marketing, computer science or related field.
• +3 years of experience in digital marketing or a related field.
• Experience in the gaming industry is highly preferred.
𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐬𝐨𝐟𝐭 𝐬𝐤𝐢𝐥𝐥𝐬:
• Good interpersonal communication skills.
• Team player.
• Ability to work in an organized manner and meet deadlines.
Self motivator.
𝐓𝐞𝐜𝐡𝐧𝐢𝐜𝐚𝐥 𝐩𝐫𝐨𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐢𝐞𝐬:
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Up-to-date on the latest trends and technologies in digital marketing.
• Website UI/UX Design
• Adobe Photoshop
• Video Editing Software
• Microsoft Office suite (Word/Excel)
• Odoo software
• Fluent in written/spoken English
• Fluency in Arabic is optional but preferred.
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